Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
William Bernbach
If I was 30th in points and not making races and not being competitive in races, I could understand them saying I'm over-the-hill or I'm ready to quit or whatever. Dale Earnhardt
There is a note in the front of the volume saying that no public reading may be given without first getting the author's permission. It ought to be made much more difficult to do than that. Robert Benchley
As an adult (after college) and as an artist I thought about what was real, what sustained me - it was Christian Science. I was using that when I didn't know it. Saying yes to the Light and your better instinct. Alfre Woodard
I'll try and say "How doth the little-"' and she crossed her hands on her lap as if she were saying lessons, and began to repeat it, but her voice sounded hoarse and strange, and the words did not come the same as they used to do:-
Verne's all about what you can do versus what you can't do. He just kept saying yes and his part kept growing. I would love to work with him in every movie. Mike Myers
It was a show that you played at home and you're saying to the contestant do this and do that. When you at home are involved in yelling at the screen, then you know you've got an audience. Monty Hall
There is an ancient saying among men that you cannot thoroughly understand the life of mortals before the man has died, then only can you call it good or bad.
If you think that by threatening me you can get me to do what you want... well, that's where you're right. But - and I am only saying this because I care - there's a lot of decaffeinated brands on the market that are just as tasty as the real thing. Val Kilmer
To call something an 'enhanced interrogation technique' doesn't alter the fact that we thought it was torture when the Japanese used it on American prisoners, we thought it was torture when the North Koreans used it, we thought it was torture when the Soviets used it. You know, it's almost the moral equivalent of saying that rape is an enhanced seduction technique. Ted Koppel
I thought that subtitles are boring because they're there generally to serve us with information to make you understand what people are saying in a different language. Tony Scott
