It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea. David Ogilvy
I think protest and actions have to be organised against the Israelis and their backers. There needs to be a concerted high profile campaign to raise awareness of the people in this country. Tom Paulin
I have said consistently both in my papers and in my speeches - which you heard in the primary campaign - that I will continue to phase out the Capital Stock and Franchise tax. Ed Rendell
